food network ident

 

 

services

motion design
video production
rotoscoping
color grading

info

This Food Network ID aimed to encapsulate the brand's presence in a household, literally and figuratively. The ident was shot in my dining room, ft. Kroger's cake selection, copious amounts of icing sugar, and red frosting.

 
 

 process

 
 
 
 
 
 

 
 
 

team

Handoko Pranyoto, for behind the scenes shots
Heejung Kim, for assisting with main overhead cam

 

tools

Adobe AfterEffects
Adobe Photoshop
Adobe Illustrator
Adobe Premiere